Google doodle celebrates ‘father of industrial design’
Considered by many to be the father of industrial design, Raymond Loewy is being celebrated today by a Google Doodle on the search engine's homepage.
Loewy was born in Paris on 5 November 1893 (today would have been his 120th birthday), but spent most of his career in the US.
His designs include the Coco-Cola bottle, an S1 steam train, the Shell logo and the Lucky Strike cigarette packet.
After completing his engineering studies at the Université de Paris and École de Laneau, Loewy moved into industrial design towards the end of the 1920s.
Along with designing locomotives for the Pennsylvania Railroad Company, he was also responsible for vehicles such as the Hupmobile for the Hupp Motor Company and the streamlined Greyhound buses.
He also had a strong relationship with US car maker Studebaker, and was involved in designing the Avanti, a luxury coupe, in the 1960's.
Loewy retired at the age of 87 and returned to France, where he died at his Monte Carlo residence in1986 aged 92.
