Plastics Design and Moulding Exhibition and Conference - PDM10

The organisers have confirmed that Sir Richard Needham, international and commercial director at Dyson, is to be keynote speaker at the event's Moulding Business Debate. Sir Richard's keynote will address how to compete effectively in a global market, drawing on his extensive experience at Dyson, where he headed up the company's move to manufacture in China. Sir Richard Needham is responsible for developing Dyson's manufacturing and sales operations in Europe, the US and the Far East. Formerly a Conservative MP, he served as Michael Heseltine's deputy at the DTI, where he was credited with reinvigorating export strategy. Aside from his role at Dyson he also chairs Avon Rubber and serves as vice chairman of NEC Europe. "New Knowledge, New Business is the underlying theme of the PDM10 event and we are strengthening the conference programme this year as part of a package of measures that will ensure our exhibitors and visitors can fully realise this theme," said Steve Crowhurst, event director. "Sir Richard's in depth knowledge of some of the biggest issues facing the UK plastics design and moulding industry today means he is uniquely well placed to deliver the keynote to our Moulding Business Debate." An innovation for PDM10 will see the conference arena located for the first time within the exhibition hall for easier access and interchange between conference and exhibition. PDM is the most comprehensive plastics event in the UK.